Q1 2021 Performance of Top Fitness Apps on iOS in the US

As the new year kicked off with individuals setting health and fitness goals, Sensor Tower data presents an intriguing picture of app performance in the fitness and weight loss category on the iOS platform in the US for Q1 2021.

MyFitnessPal: Calorie Counter maintained a steady stream of revenue, peaking at over $1M in early February, with a notable increase in weekly active users reaching 4M in the first week of January. Downloads showed a rise in early January, hitting nearly 120K, before gradually declining to approximately 96K by the end of March.

WeightWatchers: Weight Health experienced a revenue high of nearly $782K in the second week of January. The app's weekly active users saw a substantial increase to 344K in early March, while downloads dipped over the quarter, starting at 54K and falling to around 15K by the quarter's end.

Peloton: Fitness & Workouts saw its revenue climb to over $615K in late February, with downloads reaching a high of nearly 70K in late December. The app's weekly active users showed a slight decrease over the quarter, starting at nearly 399K and decreasing to approximately 353K.

onX Hunt: GPS Hunting Maps demonstrated a consistent increase in revenue throughout the quarter, culminating at over $461K by the end of March. The app's downloads saw a general decline, with a starting point of 45K and ending at around 14K. Weekly active users remained relatively stable, with a slight uptick to 86K in the final week of March.

Fitbit: Health & Fitness experienced its revenue peak at over $577K in late March. Downloads started strong at 121K at the end of December but saw a gradual decrease to 52K by the close of March. The app's weekly active users were consistent, with a slight increase to over 2.3M by the quarter's end.

For more detailed insights and analysis, Sensor Tower provides a comprehensive view of the app market dynamics.